Fieldwork and research activities for Testing Willingness to Pay Elicitation Mechanisms in the Field: Evidence from Uganda

Testing willingness to pay elicitation mechanisms in the field: Evidence from Uganda

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CompletedBehavioural Economics

Researchers frequently use variants of the Becker–DeGroot–Marschak (BDM) mechanism to elicit willingness to pay (WTP). These variants involve numerous incentive-irrelevant design choices, some of which carry advantages for implementation but may deteriorate participant comprehension or trust in the mechanism, which are...

Fieldwork and research activities for Testing Willingness to Pay Elicitation Mechanisms in the Field: Evidence from Uganda

Project overview

Focusing on variants of the Becker–DeGroot–Marschak (BDM) mechanism, the research examines how different experimental design features influence participant comprehension, trust in the mechanism, and bidding behaviour.

The study found that participants demonstrated a high level of understanding of the mechanism, with 86 percent submitting optimal bids for an induced-value voucher. Participant comprehension and bidding performance showed minimal variation across the alternative implementation approaches, suggesting that practical adaptations to the BDM mechanism do not substantially reduce the quality of the data collected.

Research impact

The research provides important methodological evidence supporting the use of simplified willingness-to-pay elicitation techniques in field settings. Its findings strengthen the design of behavioural and development economics experiments by demonstrating that implementation efficiency can be improved without compromising participant understanding or data quality.

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