Survey & market data

Market Listings

Service overview

IGREC builds verified lists of businesses, vendors, outlets, farms, facilities, service points, and market actors. These listings create a reliable foundation for sampling, targeting, mapping, and field operations.

Direct answer

Market listing services identify and verify eligible units within a defined area or sector. IGREC screens each unit, records location and classification data, removes duplicates, and produces a usable sampling frame. The list supports surveys, programme targeting, and market analysis.

Research and programme teams that need a verified sampling frame before surveys, targeting, or evaluation.

Tailored support

A service designed around the decision and field reality.

The scope connects research questions, methods, participants, operations, quality controls and final use.

Decision valueWhat this service helps you decide

Existing market lists often become outdated quickly. Businesses close, relocate, rename, split, or operate informally. Therefore, a survey may miss eligible units or select the same enterprise twice.

IGREC treats listing as a research activity. First, we define the unit and eligibility rules. Next, teams cover assigned areas systematically. We then validate classifications, coordinates, contacts, and duplicates before finalising the frame.

Expected outcomesWhat IGREC delivers

A current and clearly defined market sampling frame.
Verified locations, contacts, categories, and eligibility status.
Reduced duplication and undercoverage.
Better sampling, routing, and respondent appointment planning.
A transparent record of covered and excluded areas.

Best suited toWho this service supports

This service supports enterprise studies, agricultural programmes, retail audits, health research, education research, labour studies, impact evaluations, financial inclusion programmes, and market systems projects.

How IGREC delivers the service

A controlled process from mobilisation to handover.

01Define the listing unit.

We specify whether the unit is a firm, outlet, stall, farm, facility, worker, or household.

02Map coverage areas.

We divide locations into complete, non-overlapping team assignments.

03Screen and record.

Teams apply standard eligibility questions and capture essential identifiers.

04Verify and deduplicate.

We review names, phone numbers, coordinates, ownership, and nearby duplicates.

05Prepare the sampling frame.

We assign stable IDs, strata, location fields, and sampling-ready variables.

Typical deliverables

A documented handover your team can use.

Listing protocol and eligibility screener
Coverage maps and team assignments
Verified listing database
Duplicate and quality review log
Sampling-ready frame
Fieldwork location and contact directory

Why clients choose IGREC

Rigour connected to local implementation knowledge.

IGREC understands Uganda's mixed formal and informal markets. We design listing tools that recognise shared premises, mobile businesses, seasonal activity, multiple outlets, and owner-managed operations.

Additionally, our GIS and data-quality workflows make the frame useful beyond sampling. Clients can analyse market density, geographic gaps, service access, and fieldwork feasibility.

Relevant IGREC experience

Evidence from related assignments.

IGREC's portfolio includes work on micro-firm clusters, public procurement firms, manufacturing businesses, dairy value chains, and urban business exposure. These themes illustrate the value of accurate market frames and location data.

Related project